When you are tired of adding pesky features to the mobile phone, what do you do? You add brand value. Yes, that’s what designer David Mayers has done for KT Licensing. He has added multi-brand value to the Motorola Razr. Coach, Coach Patch work, Hanna Montana, Rune Scape and Cowboys; theses are the brands embossed, rather pictured on the phones. Obviously they would come pre-loaded with content that will make them exclusive. But my question is, will adding these hypes to the Razr really make a difference? Are we so brand crazy? BTW I really like Coach Patchwork, it’s a gorgeous render.
More pictures after the break.

Topics: Gadgets Tags: on October 31, 2008

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